tag:blogger.com,1999:blog-4899935788746803376.post5559993157891922664..comments2023-08-27T04:12:50.916-07:00Comments on Christina Carson Blogging: Who’s Your AudienceCLChttp://www.blogger.com/profile/15285667433095434961noreply@blogger.comBlogger12125tag:blogger.com,1999:blog-4899935788746803376.post-25270107945745491962014-01-19T21:52:48.834-08:002014-01-19T21:52:48.834-08:00When you touch someone, they remember you, forever...When you touch someone, they remember you, forever.CLChttps://www.blogger.com/profile/15285667433095434961noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-15299600696991158212014-01-18T06:25:41.268-08:002014-01-18T06:25:41.268-08:00Yes, indeed, you're so right, it's about t...Yes, indeed, you're so right, it's about touching readers - to entertain is not enough, well said!Claude Forthommehttps://www.blogger.com/profile/03871790739257823515noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-14143502942274434242014-01-17T22:20:53.299-08:002014-01-17T22:20:53.299-08:00You're most welcome. What those questions iden...You're most welcome. What those questions identify are attributes that a reader identifies with as well as a writer. Demographics don't pull readers toward us and don't make fans out of them. It is about touching readers not just entertaining them, I do believe.CLChttps://www.blogger.com/profile/15285667433095434961noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-44995982184126483132014-01-17T22:11:57.255-08:002014-01-17T22:11:57.255-08:00It sure has me thinking, and I appreciate your fee...It sure has me thinking, and I appreciate your feedback.CLChttps://www.blogger.com/profile/15285667433095434961noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-1982104887838960042014-01-17T13:14:41.779-08:002014-01-17T13:14:41.779-08:00VERY helpful. Much easier to answer those question...VERY helpful. Much easier to answer those questions (which not surprising would sound so much like yours) then the worldview approach. Thanks for this Christina!Beca Lewishttps://www.blogger.com/profile/13925250291056781540noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-23230451775180415892014-01-17T12:28:38.952-08:002014-01-17T12:28:38.952-08:00What an interesting post and great food for though...What an interesting post and great food for thought. Thanks for the insights.Reneehttps://www.blogger.com/profile/12660062238426864621noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-78487322558510918962014-01-17T06:51:04.526-08:002014-01-17T06:51:04.526-08:00I always appreciate your honesty, even when it'...I always appreciate your honesty, even when it's much harder to hear than these encouraging words. Thank you, dear heart.CLChttps://www.blogger.com/profile/15285667433095434961noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-91802599941326440452014-01-17T06:35:46.386-08:002014-01-17T06:35:46.386-08:00This is brilliant - nice workThis is brilliant - nice workbertcarsonhttps://www.blogger.com/profile/14762219228479289310noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-58075957723819256932014-01-17T06:33:26.339-08:002014-01-17T06:33:26.339-08:00There is never one answer to anything, but a big p...There is never one answer to anything, but a big piece that I see missing in the way electronic media puts people together but doesn't connect them like word of mouth did is to find a way that begins to offer readers a defined and welcoming place where they fit in, by identifying that place for them. The entire problem for the no-genre writers is that there is no identifiable demographic group, and this is a first step toward actually addressing that. You were bang on when you started down the trail of marketing themes in Boomer Lit, describing who would enjoy those themes and why. Then watch your new demographic group form around the description, much like growing a crystal. It works the other way round, Claude. Think about it.CLChttps://www.blogger.com/profile/15285667433095434961noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-89541752325598940392014-01-17T00:40:43.603-08:002014-01-17T00:40:43.603-08:00Spot on! Yes, that's what was wrong all along ...Spot on! Yes, that's what was wrong all along with the Boomer Lit concept: way too focused on the demographic (Baby Boomers = all those born between 1946 and 1964) when in fact it should be focused on themes: what to do when you face your biggest SECOND transition in life, i.e. leaving your lifetime job behind. A new love? A new pursuit? Reviving love the second time around (if you're happily married, that is!) <br /><br />Then, the Boomer Lit Group on Goodreads further opened up the themes of Boomer Lit, to include nostalgia pieces, the evocation of the 1960s and 70s, i.e. rethink/recall how we addressed our FIRST transition in life (when we came of age back in the 60s and 70s). Fine and good. At this point, I think the whole issue has become muddled and no one really knows what Boomer Lit is about except that it pulls together all those books that mature people happen to like.<br /><br />From a marketing point of view, Boomer Lit will work only on the day a Big Publisher decides it wants to create a Boomer Lit Imprint.<br /><br />Because, Christina, our guru friend, Seth Godin, has found a fine trick to try and push writers to figure out what their audience might be - his questions are totally valid, they make sense to writers and they are very useful - but they are no good to help take the next step once you've answered his questions, i.e. figure out the profile of that audience in order to market to them... Claude Forthommehttps://www.blogger.com/profile/03871790739257823515noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-79073278783101762282014-01-16T22:22:34.731-08:002014-01-16T22:22:34.731-08:00It gave me a great deal of clarity that I hadn'...It gave me a great deal of clarity that I hadn't had until writing this blog. It doesn't even necessarily suggest an action to me, at least not yet, but a mark on a map that makes one easier to locate. I'd be interested in what you find yourself doing with it.CLChttps://www.blogger.com/profile/15285667433095434961noreply@blogger.comtag:blogger.com,1999:blog-4899935788746803376.post-21705590107167194992014-01-16T15:15:43.524-08:002014-01-16T15:15:43.524-08:00You've given me a lot to think about. Now I ha...You've given me a lot to think about. Now I have to decide how to apply this to my marketing. Anonymousnoreply@blogger.com